Search Engine Optimization (SEO)
Search Engine Optimization is a term that gets thrown around a lot these days. It refers to various methods of optimizing a website so that it is more likely to be found via a search engine such as Google.
Unfortunately there are a lot of people out there who try to cheat the search rankings system to deliver results. While the actual algorithms behind Google aren’t publicly known, the general idea of how the system works is easy enough.
Despite what you may have heard though deceptive adverting elsewhere online, there aren’t any “secret tricks” to Search Engine Optimization. It all boils down to effective site design and rich content. We can help you to develop both.
Social Network Marketing
Marketing has changed a lot in the last 20 years. It used to be that the Yellow Pages was the most effective advertising money you could spend. The phone book has since given way to the Internet and Google. Everyone needs a website to compete, but what do you do after you have one? Social Network Marketing is a valuable resource that companies are paying more and more attention to.
Night Phoenix Digital can help you to establish your brand online in the realm of Facebook, LinkedIn, Twitter, and Instagram. Whether you are a seasoned user of Social Networking already, or are completely new to it, we can help you to stay competitive with this new and inexpensive method of advertising.
BUSINESS INTELLIGENCE & ANALYTICS
As a service to our Hosted Clients, we are able to provide a variety of website statistics that can help you figure out how who is viewing your site. Everything from the Search Terms that people are using to find your site to the Geographic Location of the originating computer.